Marketing BSc (Hons)

This new Marketing course is designed to be Digital First, Future Focused. The course will equip you with the fundamental knowledge and understanding of the marketing eco-system and how to develop creative, digitally enhanced solutions. You will be in a great position to develop your management skills too, whilst developing a global outlook. The course covers key marketing theories and principles, brand strategy and development, digital marketing, advertising, creative content marketing, commercial strategy, and project management but also allows for specialisation in design or data analytics.