International Tourism Management BA (Hons)

Tourism is a global phenomenon, estimated to be worth around 5.5 trillion to the world economy, and almost 127 billion to the economy of the United Kingdom. Locally, tourism is worth 4.1 billion per annum to the Liverpool City Region, employing over 50,000 people. Liverpool is a hugely popular tourism destination with its unique mixture of heritage and modernity and ambitious growth plans are in place, including the re-emergence of Liverpool as a cruise ship terminal. The fast-growing tourism industry offers a range of career opportunities in various tourism-related sectors such as creative arts, heritage, tourism planning, hospitality, leisure, marketing and events. By studying tourism at LJMU you will be engaged in a student-centred, internationally focused course that is underpinned by current research. Our tourism team consists of staff who are both experienced teachers and established researchers, combining their diverse cultural backgrounds with considerable international experience. The programme covers a diverse range of tourism-related subjects such as culture, heritage, society, management, leadership, marketing, responsible tourism and sustainability, providing you with practical skills as well as intellectual knowledge to enable you to work in this dynamic and ever expanding industry. Practical experience is an integral part of your studies and field trips are a regular part of your programme. Recent trips outside Liverpool include York, Amsterdam and Nice. In addition, visiting guest lecturers and industry professionals regularly provide an 'insider's view' of the sector on campus. More details: https://www.ljmu.ac.uk/study/courses/undergraduates/2024/35750-international-tourism-management-ba-hons