Product Design BA (Hons)

Shape the future of human-centred design on this forward-thinking course, which has an impressive track record of award-winning graduates. You’ll be taught by industry-leading academics, who will introduce you to the creative design process, from ideation to production. With a strong focus on human-centred design and market-led requirements, you’ll be equipped to design products which are valued by the end user. The curriculum balances both creative and technical aspects of contemporary design practices. You’ll focus on research insights, concept generation, three-dimensional design, product styling, brand definition, user interaction and the manufacturing process. Sustainability is embedded throughout the curriculum, and you’ll be encouraged to develop socially conscious products that minimises impact on the planet.