Graduate Certificate - Advertising - Creative and Digital Strategy (6425)

The Advertising - Creative and Digital Strategy program addresses the high demand for creators in the digital field of advertising and marketing, which is growing faster than all other areas in the advertising industry. This Advertising graduate certificate program is facilitated from the Story Arts Centre in Toronto and blends Centennial College's experience in digital media with its strengths in business and marketing. The program will focus on helping you create engaging digital experiences built on solid creative strategy. You'll become immersed in the digital field and learn how to develop breakthrough creative advertising campaigns. You'll acquire the necessary skills in creative strategy, writing, developing creative concepts, art direction, collaboration, presentation, and entrepreneurialism through your courses. You'll also learn new technologies and platforms that will keep you informed about recent innovations in the digital creative field.