Behavioural and Data Science (MSc)

This course offers training in the foundations of psychology, decision-making, behavioural economics and behaviour change. It will also develop your understanding of state-of-the-art methods in data science and data analytics, focusing on statistical methods, machine learning, and data visualisation. You will gain an understanding of large-scale patterns in data, with an eye to comprehending the underlying factors driving human behaviour. This can be used to understand consumer behaviour, economics, politics, history, wellbeing, and many other large-scale patterns at national and international levels. Previous experience in behavioural science is not necessary, but you should have programming skills in at least one programming language (e.g., R, Python, or others).